By the early 20th century, Burberry had become a household name, thanks to its iconic trench coat. Designed for British soldiers during World War I, the trench coat seamlessly blended functionality with style, embodying the brand's core values. Over the decades, the coat evolved into a fashion staple, worn by celebrities, royals, and everyday individuals alike.

Another defining element of Burberry is its unmistakable tartan pattern, known as the "Nova Check." Introduced in the 1920s as a lining for its coats, the check design quickly became a symbol of sophistication and luxury. Today, it is featured across the brand's diverse product range, from scarves and handbags to ready-to-wear collections.

In recent years, Burberry has embraced innovation while staying true to its heritage. Under creative directors like Christopher Bailey and Riccardo Tisci, the brand has reimagined its classic designs for a modern audience, incorporating bold prints, vibrant colors, and sustainable practices. From its London roots to its global presence, Burberry continues to define British luxury, blending tradition with forward-thinking creativity.

As Burberry moves into the future, it remains committed to its founding principles of quality, innovation, and timeless style. Whether on the runway or in everyday life, the brand continues to inspire and captivate, proving that true elegance never goes out of fashion.